Purplebricks To Replicate UK Losses In Australia

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Ray Ellis, chief executive of Australia’s largest network of independent agents says the arrival of Purplebricks in Australia has failed to ignite consumer interest and that the company is on track to replicate the significant losses incurred on its home soil.

‘Since its August 2016 launch, when more than a quarter of a million properties were listed for sale with Australian agents, Purplebricks has sold little more than 150 properties and currently has just 310 properties listed’ said First National Real Estate chief executive Ray Ellis.

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